Advertising Policy

Makeup Guidance aims to make beauty, health, and wellness related content easily accessible to women. Through our fresh approach and accurate, current, relevant, and actionable content, we intend to inspire and equip women around the world to lead healthier and happier lives.

Makeup Guidance receives funding from advertisement content. This income allows us to invest in our employees, website services, and technology to provide a superior experience to our readers. We maintain complete control of the editorial policy and processes and do not allow brands or sponsors to influence our content.

This advertising policy will make it clear to our users what kind of advertising we accept, and what we don’t. Advertising on Makeup Guidance includes banner and native ads, links, and sponsored content.

1. Makeup Guidance Determines The Types Of Ads Displayed.

Makeup Guidance maintains sole discretion for the types of ads displayed as well as their placement on the website. We reserve the right to cancel, remove, or reject ads at any time and will provide the advertiser prompt notice in such cases, along with the reason.

2. Makeup Guidance Does Not Endorse Any Products.

Although we provide links or ads of products on our website, our acceptance of the ad does not indicate that we endorse neither the products or services in question nor the company that manufactures and promotes these products or services.

3. Makeup Guidance Does Not Accept Certain Types Of Ads.

Makeup Guidance does not accept any ad that is fraudulent, deceptive, or offensive. We do not accept ads that fall under the following categories:

Ads that promote or encourage illegal activities, products, or services.

Ads that contain false or misleading claims.

Ads that promote hatred of any form, including racism, terrorism, violence, and discrimination against an individual or a group on the basis of age, disability, sex, and sexual orientation.

Ads that breach third party intellectual property rights.

Ads related to alcohol and tobacco and related products.

Ads endorsing or promoting firearms, weapons, and ammunition.

Ads promoting gambling, pornography, and related products or services.

Ads that simulate news or emergency.

Advertisements must clearly identify the advertiser and the product or service being offered. Ads that might be misinterpreted as editorial content will be clearly labeled as advertisements.

4. Makeup Guidance Clearly Distinguishes Advertisements From Editorial Content.

All ads on Makeup Guidance are clearly identified as such. Clicking on an ad will take the user to an advertiser’s website.